We help the world's most exciting brands create their own eyewear.

Press


FEATURED IN

Investors are taking the more traditional venture-capital approach and backing technology that offers eyewear branding as a service. Eponym, a startup providing business support to eyewear brands, has raised $7 million in Series A funding

Eponym, an open online platform that allows brands to design and distribute eyewear through their own stores and sites, helped to open a new store location in Nolita for Steven Alan Optical.

Startups, take note: It turns out there are other ways to build a company, including through a 'platform' model and a 'services' business, and, sure, it might be a risky bet this early in the game, but one might even venture that this approach will one day eclipse Warby.

Eponym's looking to disrupt the eyewear industry, creating frames for Alice + Olivia, Jason Wu and Steven Alan.

The e-commerce-focused company holds eyewear licenses for Steven Alan, Alice + Olivia and Jason Wu, with many more designer partnerships in the pipeline.

When looking at disruption in the eyewear space, most people talk about Warby Parker. That is because Warby Parker is cutting out the middleman and selling eyewear directly to consumers. However, there is a new disruptor in town and its name is Eponym.

We were looking for a quality product with more options that weren’t available to us before.” Which is exactly where Lipovsky and Ruiz’s company, Eponym, comes in.

Unlike other digital startups, each client brand has a baked-in customer base, so Eponym can scale quickly while providing a unique experience for each brand, rather than focusing on one target market.

FEATURED IN

Jean Jullien Teams up with NYC's Classic Specs for Its Artist Collaboration Series

Classic Specs Calls on Jean Jullien and Tim Lahan for Limited Edition Sunglasses

With the help of some Classic Specs glasses, the Verily editors show that the right frame on the right face makes for an awesome bespectacled look.

Premiering at the Brooklyn Flea in 2010, Classic Specs was founded in Williamsburg to bring beautiful and well-crafted eyewear to all.

No summer outfit is complete without the perfect pair of shades, and Classic Specs‘s contemporary designs will keep you stylish without breaking the bank.

Classic Specs Teams Up With Top Artists to Create Frames for Special Series

FEATURED IN

Sunglasses You'll Want to Wear Every Day.

The Most Universally Flattering Sunglasses.

American designer Steven Alan has opened the doors to his second Manhattan standalone Optical location this month.

You're Not Crazy: There Are More Steven Alan Stores in NYC Than Ever Right Now

While Steven Alan's New York outposts have carried at least some of the brand's eyewear styles since it launched in 2013, a dedicated optical store didn't exist until last year.

Struggling to find the perfect sunnies this summer? We asked a few eyewear experts to help you find the right pair.

Unlike other digital startups, each client brand has a baked-in customer base, so Eponym can scale quickly while providing a unique experience for each brand, rather than focusing on one target market.

The Steven Alan Optical eyewear collections are designed for the city-dwellers, for those who have an urban sensibility and are looking for more creative alternatives to classic designs.

FEATURED IN

12 Sunglasses Brands You Might Not Know Yet But Definitely Should

Alice + Olivia By Stacey Bendet & Eponym launch eyewear

Alice + Olivia By Stacey Bendet & Eponym launch eyewear

Ahead of the curve! With stars like Emily Ratajkowski and Gigi Hadid ALREADY rocking spring's hottest accessories, now is the time to shop next season's biggest runway trends

FEATURED IN

The Best Sunglasses for Your Personality

Jason Wu Marks 10-Year Anniversary With Sunglass Designs

Fashion News: Shopping, Style, and Retail Report February 2017

The Best Sunglasses For Your Personality